About Whitney Stokes – Digital-Product Coach & Passive-Income Strategist

Hey there! I’m Whitney, and I’ve helped 1,000+ creators build profitable digital product businesses that run on autopilot, even if they’re starting with zero followers and a full-time job.

These days you’ll find me sipping coffee in my garden, brainstorming fresh template ideas, and cheering on students as they make their first digital-product sales. If you’re craving a way to earn while you sleep (or at least while you binge a documentary), you’re in the right place.

whitney-stokes-digital-product-coach

Why I Broke Up with the 24/7 Hustle

Just 2 years ago, I was trapped in the 24/7 hustle, answering DMs at dinner, chasing algorithm updates, and burning out fast. Then I discovered the secret: digital products that sell while you sleep.

I packaged my knowledge, pressed “publish,” and woke up to the gentle ping of passive income. That feeling is pure freedom. Now I show you exactly how to replicate it, minus the caffeine jitters and hustle hangover.

What I Do (and How It Helps You)

I give you the exact blueprints, templates, and systems I used to build a six-figure business, so you can skip the mistakes and start profiting faster. Inside the Passive Income Playbook, I map out the entire process. From brainstorming offers that sell themselves to setting up automated sales funnels.

When you need inspiration, I drop new PLR templates into the vault; when you need encouragement, I’m in your inbox every week with a voice-note-style pep talk.

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Guiding Principles I Live (and Teach) By

My philosophy is simple: provide real value, price fairly, automate ethically, and protect your mental health like it’s the most precious product of all, because it is.

I’ll never promise overnight millions, but I will promise that consistent, aligned action beats frantic hustling every single time. The moment your first $10 digital download rolls in, you’ll understand why I’m on a mission to put more “quiet confidence” money in the hands of everyday creators.

A Few Fun Things

When I’m not recording tutorial videos, you’ll spot me harvesting homegrown tomatoes, plotting a weekend camping trip, or nerding out over Canva’s latest features.

My ideal morning involves a slow pour-over, a journal, and absolutely no social-media doom scroll.

Yes, I will applaud louder for your first passive-income win than for any random six-figure screenshot floating around the internet.

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The Passive Income Playbook

Curious about the full journey? Peek inside the Passive Income Playbook and imagine a business that hums along while you garden, travel, or simply take a nap.

I’m thrilled you’re here, and I can’t wait to watch you turn ideas into income, on your terms, at your pace, and with plenty of room left for real life.

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Instagram @the.whitney.way

  • Comment READY and I'll send you my FREE Digital Product Hotlist.
  • Starting a business in my thirties hit different than I thought it would.

I spent my twenties thinking I needed to have everything figured out by 30, but I didn't.

Here's what I've realized, building this business in my thirties, that I couldn't have understood in my twenties.

1. I know what I don't want. I spent enough years in jobs that drained me to know exactly what I'm building towards. That clarity is everything.

2. I trust myself more. Not in an arrogant way, but in a quiet, confident kind of way. I've made enough mistakes to know I can handle things when they go wrong.

3. I care less about what people think. In my twenties, I would have been terrified to put myself out there like this. Now I realize the people who matter don't judge, and the people who judge don't matter.

4. I value my time differently. I'm not interested in hustling 24/7 anymore. I want to build something sustainable that fits into my life, not a life that revolves around my business.

5. I have skills I didn't even know were valuable. All those years of experience, problem-solving, and learning things the hard way? That's all content. That's all knowledge someone else needs.

6. I'm not chasing someone else's version of success. I know what I want my life to look like, and I'm building a business that supports that vision.

Your thirties aren't too late to start. If anything, they might be exactly the right time.

You have experience. You have clarity. You have skills. You just need to decide to use them.

Comment READY and I'll send you my free quiz to help you figure out which digital product to create first.
  • The reality of being a content creator. It's not all polished videos and perfect takes. Most days look like this: redoing intros five times, forgetting what you're saying mid-sentence, and laughing at yourself more than anyone else will. But this is what building a digital product business actually looks like. The messy middle. 

The imperfect action. The willingness to show up even when it doesn't go as planned. Because real creators know that progress beats perfection every single time. If you're waiting to feel ready or look polished before you start your online business, this is your sign to just start anyway.

Want to know which digital product you should create first? Comment QUIZ and I'll send you the link to find out.
Comment READY and I'll send you my FREE Digital Product Hotlist.
1 day ago
View on Instagram |
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Starting a business in my thirties hit different than I thought it would. I spent my twenties thinking I needed to have everything figured out by 30, but I didn't. Here's what I've realized, building this business in my thirties, that I couldn't have understood in my twenties. 1. I know what I don't want. I spent enough years in jobs that drained me to know exactly what I'm building towards. That clarity is everything. 2. I trust myself more. Not in an arrogant way, but in a quiet, confident kind of way. I've made enough mistakes to know I can handle things when they go wrong. 3. I care less about what people think. In my twenties, I would have been terrified to put myself out there like this. Now I realize the people who matter don't judge, and the people who judge don't matter. 4. I value my time differently. I'm not interested in hustling 24/7 anymore. I want to build something sustainable that fits into my life, not a life that revolves around my business. 5. I have skills I didn't even know were valuable. All those years of experience, problem-solving, and learning things the hard way? That's all content. That's all knowledge someone else needs. 6. I'm not chasing someone else's version of success. I know what I want my life to look like, and I'm building a business that supports that vision. Your thirties aren't too late to start. If anything, they might be exactly the right time. You have experience. You have clarity. You have skills. You just need to decide to use them. Comment READY and I'll send you my free quiz to help you figure out which digital product to create first.
2 days ago
View on Instagram |
2/3
The reality of being a content creator. It's not all polished videos and perfect takes. Most days look like this: redoing intros five times, forgetting what you're saying mid-sentence, and laughing at yourself more than anyone else will. But this is what building a digital product business actually looks like. The messy middle. The imperfect action. The willingness to show up even when it doesn't go as planned. Because real creators know that progress beats perfection every single time. If you're waiting to feel ready or look polished before you start your online business, this is your sign to just start anyway. Want to know which digital product you should create first? Comment QUIZ and I'll send you the link to find out.
5 days ago
View on Instagram |
3/3